Mayeli Alonso is a Mexican-born reality television personality and social media figure best known for her role on the Spanish-language reality series Rica, Famosa, Latina, which profiles the lives of affluent Latina women and has aired multiple seasons on Estrella TV. At 41 years old (born December 1, 1984), she is widely recognized for her presence in Hispanic entertainment media. Her public recognition is closely tied to her appearances on reality television, particularly Rica, Famosa, Latina, which remains her most notable TV show. Through this reality show and related programming, Alonso has established herself as a prominent Latina media personality with a strong public profile.
Early Life
She was born on December 1, 1984, in Chihuahua, Mexico. She is originally from the city of Chihuahua. According to Univision, her father’s name is Mario Alonso Ibarra. Beyond these basic details, no reliable public sources document her family background, childhood environment, education, or early influences. Existing biographies and interviews focus on her adult life and career, so her upbringing and schooling remain undocumented.
| Fact Category | Verified Information |
|---|---|
| Full Name | Mayeli Alonso |
| Date of Birth | December 1, 1984 |
| Age (2026) | 41 years |
| Birthplace | Chihuahua, Mexico |
| Profession | Reality TV personality and entrepreneur |
| Known For | Rica, Famosa, Latina (Estrella TV) |
| Businesses | Drama Queen Makeup, Evolution Fit |
| Mayeli Alonso Net Worth (2026) | Estimated $2M–$12M |
| Primary Income Sources | Beauty brands, wellness products, social media, TV |
| Family Status | Mother of three children |
Professional Beginnings
Mayeli Alonso began her professional career in the beauty industry. In 2014 she founded her own cosmetics company, Drama Queen Makeup, launching a line of premium lipsticks and eyeshadows designed for bold, dramatic looks. Building on this success, in October 2015 Alonso opened the Drama Queen Makeup Academy in Temecula, California, a training school for aspiring makeup artists. These ventures established Alonso’s role as a beauty entrepreneur and set the foundation for her growing enterprise.
Role Progression & Industry Contributions
After establishing her cosmetics brand, Alonso expanded into the health and wellness sector. She launched Evolution Fit, a line of dietary supplements, wellness products, and lifestyle guidance aimed at fitness and vitality. The Evolution Fit brand emphasizes empowerment and personal growth – for example, its mission statement proclaims that the company is “dedicated to empowering men and women on their paths to becoming their best selves”. This move into wellness complemented her beauty ventures and reflected a commitment to holistic health.
Alonso also broadened her career through television. In 2015 she joined the cast of Estrella TV’s reality series Rica, Famosa, Latina. She first appeared as a guest cast member and then became a main star on Seasons 3 and 4 (2015–2016). Her presence on the show raised her public profile and provided a platform to promote her businesses. During this time, Alonso leveraged media exposure from the series and related television appearances to support her entrepreneurial activities and connect with a wider audience.
Notable Career Milestones
- 2014: Founded Drama Queen Makeup, launching her first makeup products in the cosmetics market.
- October 2015: Opened the Drama Queen Makeup Academy in Temecula, California, training new beauty professionals.
- 2015–2016: Starred in Seasons 3 and 4 of Rica, Famosa, Latina on Estrella TV, increasing her visibility as an entrepreneur.
- 2020: Announced a distribution partnership to expand her cosmetics line into Mexico and key U.S. markets (Dallas, Miami, and Mexico City).
- 2022: Returned as a cast member for Season 6 of Rica, Famosa, Latina, continuing her role on the popular reality series.
Current Position & Ongoing Initiatives
As of 2025, Mayeli Alonso remains the chief executive of the companies she founded. She continues to lead Drama Queen Makeup and Evolution Fit as CEO, overseeing product development, marketing, and global expansion of her brands. Alonso is actively growing her businesses through new product launches and wider distribution channels. She also continues to engage audiences through media and social platforms; after rejoining Rica, Famosa, Latina in 2022, she maintains a public profile that supports her entrepreneurial ventures. Her ongoing initiatives focus on strengthening brand recognition and entering new markets, solidifying her reputation as a prominent Latina business leader.
Who is the husband of Mayeli Alonso?
Mayeli Alonso met Mexican-American singer Lupillo Rivera in 2003 at a dance in Chihuahua. After about three years of dating, they married on April 29, 2006, in Los Angeles, California. Lupillo Rivera is a well-known regional Mexican singer. The couple’s marriage lasted over a decade.
Does Mayeli Alonso have any children?
Alonso has three children. With her ex-husband Lupillo Rivera, she is the mother of a daughter and a son. Their daughter Lupita Karisma Rivera was born in 2004 and their son L’Rey Rivera was born in 2008. Both of these children are biologically fathered by Lupillo Rivera. In addition, Mayeli Alonso and her partner, boxer Andy Ruiz Jr., have a daughter together. Their child Leah Maya Ruiz was born on July 2, 2024.
Mayeli Alonso Net Worth
As of 2026, Mayeli Alonso’s net worth is broadly estimated between about $2 million and $12 million. She built this wealth as an entrepreneur: in 2014 she launched a cosmetics line (Drama Queen Make-Up) and later expanded into related ventures (Evolution Fit supplements and Town of Lashes). Alonso is also a major social media influencer (over 1.3 million Instagram followers) and earns income from sponsored posts and brand partnerships. Her reality TV appearances (in shows like Rica, Famosa, Latina) have also boosted her visibility and earnings.
